WestJet is investing up to $30 million to develop a reservation system and other
new technology that will enable it to begin codeshare operations with other
carriers as early as 2007, CEO Clive Beddoe said yesterday at the Raymond James
Growth Airline Conference in New York. "We see it as a growth opportunity
for us," Beddoe told ATWOnline. Air Canada "has abandoned" a
large numbers of carriers because of its relationship with Star Alliance, he
added. Several airlines, including legacy carriers and LCCs, have expressed
interest in a codeshare partnership with WestJet. "The first thing for
us is to get the technology," he said. "We see this as a very significant
way to increase our revenues."
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